PRIVACY POLICY

PRIVACY POLICY – EMBRACE SOUTH AFRICA TOURS

Effective Date: June 1st, 2025

Embrace South Africa Tours is committed to protecting your privacy and ensuring that your personal information is handled in accordance with the Protection of Personal Information Act (POPIA), No. 4 of 2013. This policy outlines how we collect, use, store, and safeguard your personal information.

 

Purpose of this Policy

This Privacy Policy explains:

  • What personal information we collect

  • How we collect and use it

  • How we protect it

  • Your rights regarding your personal data

 

Definition of Personal Information

Personal information refers to any data that identifies you directly or indirectly, including your name, ID or passport number, email address, phone number, location, travel preferences, and other information required for travel services.

 

Information We Collect Directly

We collect personal information you voluntarily provide when you:

  • Make an inquiry or book a tour

  • Subscribe to our newsletter

  • Complete a form or survey

  • Communicate with us via phone, email, or our website

 

Information Collected Automatically

We may automatically collect certain information via cookies and analytics tools, such as:

  • IP address and device type

  • Browser and operating system

  • Pages viewed and browsing behavior

This helps us improve website performance and the user experience.

 

Lawful Basis for Processing

We process your personal information under the following lawful grounds:

  • To fulfill a contract (e.g., travel arrangements)

  • With your consent (e.g., marketing communications)

  • To comply with legal obligations

  • For legitimate business interests (e.g., improving services)

 

How We Use Your Information

Your personal information is used to:

  • Respond to your inquiries

  • Facilitate bookings and travel services

  • Send important updates or promotional content (only if you opt in)

  • Improve our website and offerings

We will never sell or rent your personal data to third parties.

 

Sharing Your Information

We may share your personal information with trusted service providers (e.g., hotels, transport partners) solely for the purpose of delivering your travel services. All third parties are required to maintain the confidentiality and security of your information in line with POPIA.

 

Links to External Websites

Our website may contain links to other websites. Embrace South Africa Tours is not responsible for the privacy practices or content of external sites. We encourage you to read their privacy policies.

 

Data Retention

We retain your personal information only for as long as necessary to fulfill the purpose it was collected for, or as required by law. When data is no longer needed, it will be securely deleted or anonymized.

 

Data Security

We implement reasonable technical and organizational security measures to protect your personal information from loss, misuse, unauthorized access, or disclosure. However, no internet transmission is completely secure.

 

Your Rights under POPIA

You have the right to:

  • Access the personal information we hold about you

  • Request correction or deletion of inaccurate or outdated information

  • Object to the processing of your data in certain cases

  • Withdraw consent for marketing communications at any time

To exercise your rights, contact us using the details below.

 

Information Officer Contact

For any questions about how we process your personal data or to exercise your rights under POPIA, please contact our Information Officer:

 

Embrace South Africa Tours
Email:
info@embracesouthafricatours.com
Phone: +27 (0)82 5524 082
Website:
www.embracesouthafricatours.com